Campaigns

How do pipeline stages work?

Leads start in New and move on automatically with sending and replies; you set Meeting, Proposal, Won and Lost yourself.

The default stages are New, Qualified, Contacted, Replied, Meeting, Proposal, Won and Lost.

The CRM Pipeline board: stage columns and the Jump to stage menu listing every stage

Automatic moves:

  • When an email is sent to a person in New or Qualified, they move to Contacted.
  • When they reply, they move from Contacted to Replied.
  • Someone in a later stage is never moved back automatically.

You set Meeting, Proposal, Won and Lost yourself:

  • On desktop, drag and drop the card on the Pipeline board.
  • Or open the person and use Change stage; in All leads you can change stages in bulk.

To customise stages for a list, open List settings › Pipeline stages; add a stage with + Add stage and choose the stage for newly added leads with Default stage.

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